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Ad campaigns you need to run for BFCM 2020

Take the guesswork out of advertising this holiday season with Socioh’s proven campaign recommendations.

Take the guesswork out of advertising this holiday season with Socioh’s proven campaign recommendations.

15-day FREE Trial. No credit card required.

500%

rise in online shopping
due to COVID-19

108 million

online buyers expected
this holiday season

25%

higher cost of online ads
this year

What’s different this BFCM?

COVID-19 has changed the playing field for online shopping. Think massive competition and higher ad costs. 
But this also means a huge opportunity and an unprecedented number of online buyers.
With Socioh’s complete retargeting and prospecting solutions for eCommerce stores you will never:

  • miss a profitable audience
  • worry about which campaigns to run
  • make boring ads again
Learn more >
15-day FREE Trial. No credit card required.

Within just the first eight days we have had remarkable conversions.

Lauren

SariKnotSari

Set up your complete BFCM ad funnel in less than 40 minutes!

But before we get to that, what exactly is a ‘full-funnel’ ad strategy? Ad gurus can cruise by to the next section, but for the rest of us, here’s a quick lowdown:

  • Top of the funnel - ‘Cold’ audiences who have not been exposed to your brand yet.
  • Middle of the funnel - ‘Warm’ audiences who have engaged with your brand between 30-180 days ago.
  • Bottom of the funnel - ‘Hot’ audiences who have been to your website or engaged with your content in the past 30 days.

A ‘full-funnel’ strategy ensures that you target all profitable audiences for your brand. This is crucial for limited time offers and major promotions like BFCM.

15-day FREE Trial. No credit card required.

A quick helpful tool that shortens lots of complicated tasks. If you are in need of a great marketing tool definitely give Socioh a try

Sezgin

Policali

Here's what you get

Past purchasers campaign

Target ALL your past purchasers with a cleverly segmented campaign that spends your budget optimally.

The Socioh advantage

Instead of relying on Facebook pixel's 180-day data, we use your store's order data to target ALL your purchasers, and segment them based on their order values to optimize performance.

Full-funnel and extended pixel campaigns

Target pixel users from all parts of your sales funnel effectively with 4 different campaigns.

The Socioh advantage

Create a BFCM-themed product feed that stands out, using Socioh's proprietary Branded Catalogs.

Full-funnel social campaigns

Target people who have interacted with your Social media, using 2 different campaigns.

The Socioh advantage

Our campaigns are segmented by platforms, levels of users' engagement and recency to help Facebook optimize delivery and returns.

Full-Funnel Purchaser Lookalike Campaigns

Target people similar to different segments of your purchasers, using 2 different campaigns.

The Socioh advantage

Your customers with bigger cart values are a different persona than ones with lower cart values, and so are their lookalikes. Using this principle, we create more focused lookalikes to give you better returns.

Full-funnel Pixel Lookalike Campaign

Target people similar to others in your pixel who have shown an intention of purchase from you.

The Socioh advantage

People in different parts of your pixel funnel have shown different levels of interest in your products. We create separate lookalikes for each part of the funnel for effective targeting and budget allocation.

Social Prospecting Campaign

Target people similar to users who have engaged with your social media.

The Socioh advantage

These often-neglected audiences can give surprisingly good returns, as we create them using finely balanced lookalike % and recency of engagement.

15-day FREE Trial. No credit card required.

30-day money back guarantee

We want you to be certain that we’re the right app for you. If we don’t help you make money, simply ask for a refund within 30 days of subscribing and get your money back, no questions asked!

So what are you waiting for?
Let's go check out your BFCM campaigns.

Learn more >
15-day FREE Trial. No credit card required.