Tarun Verma
Digital Marketing Specialist
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You can add UTMs to your Google ads campaigns at the account level & campaign level
At the account level:
Scroll to the end of the navigation bar on the left and find "Settings" -> "Account Settings". Find the "Tracking" section on this page.
At the campaign level:
Select the ad campaign from the list.
Scroll down on left navigation bar and find "Settings" -> "Additional settings” on the page -> “Campaign URL options”.