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How to shorten your Facebook URL (username)

Apple's ATT (App Tracking Transparency) has launched with iOS 14.5 and it's changing how Facebook ads work!
Keep up-to-date on any and all new changes. Stay ahead of the curve with Socioh’s pro-tips and tricks.

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Does your FB page have a long, unwieldy URL full of numbers and characters that you don’t understand?

FB-good url : bad url

This is bad for:

- Brand building

- Sharing the link with others

- SEO (Search Engine Optimization)

Plus, it looks ugly and non-professional.

How to change your URL:

1. Choose a simple username e.g. facebook.com/YourCompanyName.

2. Go to facebook.com/YourCompanyName

3. From the drop-down menu of all the pages that you are an admin of, choose the one you want to change.

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4. In the box asking you to ‘Choose desired username’, enter your company name. Click ‘Check availability’.

How to shorten your FB URL-3

5. If the username you want is already taken, consider changing is slightly e.g. Add the word ‘onEtsy’ after your company name.

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6. You will get a pop-up window asking you to confirm the name change. Click ‘Confirm’ button.

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Congrats, you have a new URL!

Important Note:

- You can only change your URL ONCE so be make sure you choose wisely- You can only change the URL for Facebook pages that you are the admin of

Optional Tips:

If you want to shorten your URL even further, you can use the URLs ‘fb.com’ or ‘fb.me’ instead of 'facebook.com'.

e.g. Once I have the URL facebook.com/Socioh, I can use the URL ‘fb.com/Socioh’ or ‘fb.me/Socioh’ for my page.

To make it more clear — 'fb.me' = 'fb.com' = 'facebook.com'. Use capitalization in your company name to make it stand out. This will not affect how the URL is typed, only how it is displayed.

So, if I entered ‘Socioh’ (with capitalization) as my username while editing my URL, I can now type in 'fb.me/socioh' (all small letters) — this will automatically redirect me to 'facebook.com/Socioh' (with capitalization).

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